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About Elite Wealth Management

Providing impartial, unbiased independent financial advice with a view to protecting and enhancing our clients' wealth, security, and well-being since 2009.

Our Practice Heritage

Built on Honesty, Independence & Rewarding Relationships

Director and founder Alan Powell established Elite Wealth Management back in 2009. Having previously served in senior advisory roles for major UK financial institutions including Prudential, Lloyds TSB, HBOS, and Towry Law, Alan realised he could deliver substantially superior value and transparency to clients by operating as a fully independent firm.

Free from institutional quotas and proprietary product ties, our advisers survey the entire UK financial market to engineer bespoke portfolios and tax structures. From our earliest days in Penzance, our business has grown organically through professional recommendations from chartered accountants, solicitors, and generations of satisfied families.

Today, Elite Wealth Management is firmly positioned as a premier provider of independent advice to private individuals, retirees, and corporate clients across Cornwall, Devon, and London. Through VouchedFor, Alan Powell was voted top IFA in the South West and 8th in the United Kingdom, featured in The Sunday Times Financial Supplement.

Elite Wealth Management client consultation meeting
Advisory Leadership

Our Key Advisory Personnel

Our people are fundamental to our success. Below are detailed profiles for our senior advisers along with their direct contact numbers and areas of specialism.

Alan Powell - Founder & Managing Director of Elite Wealth Management

Alan Powell

Founder & Managing Director
Tel: 01736 360740
Mobile: 07879 836 785
alanpowell@elite-wealthmanagement.co.uk

Alan commenced his career with Prudential, Lloyds TSB, and HBOS. He advanced to Towry Law UK (managing Cornwall) and Towry Law International, advising high-net-worth British expatriates across South Africa and the Middle East before establishing Elite Wealth Management in Cornwall.

Core Specialisms

Trust Administration Inheritance Tax (IHT) Complex Pensions Corporate Planning Offshore/Onshore Structures
Mike Barnes - Senior Financial Adviser London & South East

Mike Barnes

Senior Adviser (London & South East)
Tel: 0208 303 6390
Mobile: 07946 253 944
mikebarnes@elite-wealthmanagement.co.uk

Following dedicated service in the British Army, Mike commenced his financial career with Royal London in 1998 before joining Barclays Bank as a Senior Associate IFA advising high-net-worth British expatriates in Belgium and Portugal. Joined Elite to lead advisory across London and the South East.

Core Specialisms

Corporate Protection Personal Life & Health Retirement Planning Offshore Pensions Executive Investment
Guy Pearson - Senior Financial Adviser London & South West

Guy Pearson

Senior Adviser (London & South West)
Tel: 0208 892 7272
Mobile: 07970 528 285
guypearson@elite-wealthmanagement.co.uk

Guy began his career in 1990 with the MI Group and Old Mutual Wealth. In 1997, he established his own independent practice, Quadrant IFA, building an enviable reputation for objective guidance. Guy joined Elite in February 2015 to deliver independent planning across London and the South West.

Core Specialisms

Trust Architecture Inheritance Tax Mitigation Pension Optimisation Director Wealth Plans Onshore/Offshore Portfolios
Proven Advisory Framework

Our Six-Stage Financial Planning Process

We follow a disciplined, rigorous methodology to understand your aspirations, evaluate every variable, and implement an enduring financial strategy.

1

Understanding Your Goals

An introductory discovery session without charge or obligation to understand your personal lifestyle objectives, existing provisions, family priorities, and immediate financial queries.

2

Reviewing Your Situation

A comprehensive diagnostic review of your assets, liabilities, earnings, pensions, expenditure, existing insurance policies, tax status, and precise attitude toward investment risk.

3

Preparing Recommendations

Rigorous whole-of-market product evaluation and quantitative modeling to engineer a bespoke financial blueprint tailored specifically to your milestones and risk profile.

4

Discussing Recommendations

A dedicated review consultation where we explain our recommendations in plain English, addressing potential risks, expected returns, and all associated transparent fee benchmarks.

5

Implementing Your Plan

Full management of all administrative filings, platform establishment, portfolio allocations, fund transfers, and coordination with your accountant and legal counsel.

6

Reviewing Your Plan

Regular ongoing reviews (face-to-face, video, or telephone) to rebalance portfolios, adapt to life transitions (retirement, births, property sales), and respond to annual UK tax legislation.

Transparent Remuneration

How We Are Paid

Trust is earned through transparency. We provide clear, written cost structures before any chargeable work begins.

Complimentary Initial Meeting

Our initial exploratory meeting is held entirely without charge or obligation. We take the time to evaluate whether our services fit your needs before any fees apply.

Prior Written Agreement

No work commences until we provide in writing a full explanation of costs. We do nothing until you have approved the agreed scope and exact remuneration terms.

Clear Remuneration Options

We offer agreed fixed fees, percentage of assets under advice, or hourly advisory rates. For non-investment protection and mortgages, commission models are available where permitted by FCA regulations.